Industries
Dating
Bringing love and profit to the dating business
Ecommerce
Drive more sales with partnerships
Travel
Discover new horizons in the travel industry with Trackog
Web3
Embrace Web3 possibilities through Trackog
Platform Features
Platform Overview
One AI platform with every tool your performance marketing needs
Tracking & Attribution
Track every click and attribute every conversion with AI accuracy
Automation & Optimization
Your campaigns running themselves with continuous AI optimization
Reporting & Analytics
Reports that write themselves with plain-language insights
Fraud Prevention
Block ad fraud in <1ms with 40+ signal analysis
Affiliate Management
Manage your entire affiliate program automatically with AI
Why Trackog
→ Our StoryDiscover the mission, vision, and journey behind Trackog.
Careers
→ Join the CrewBuild the future of performance marketing with us.
Newsroom
→ Latest UpdatesStay updated with our latest news, updates & industry features.
Contact Us
→ Get in TouchReach out to collaborate, inquire, or say hello.
Growth Journal
(Blog)Insights, trends, and updates from the world of performance marketing.
Help Center
(Knowledge Base)Step-by-step guides and FAQs to help you get the most out of Trackog.
Performance Dictionary
(Glossary)Understand key terms, jargon, and metrics in affiliate and adtech ecosystems.
Product Updates
(What's New)Latest features, improvements, and product announcements from Trackog.
API Documentation
(Developer Resources)Technical documentation and guides for integrating with Trackog's API.
Reports That Write Themselves. Insights That Actually Make Sense.
Your campaign data should tell you what to do — not make you spend hours figuring it out. SmartReports AI reads your performance data and generates clear, plain-language reports automatically. What happened. Why it happened. What to do next. Every day. No manual effort.
The Reporting Problem
The average performance marketing team spends 30–40% of their working hours on reporting — exporting data, building pivot tables, writing performance summaries, formatting client presentations. Hours that could be spent on strategy, optimization, and growth. TrackOg SmartReports eliminates every manual step in that process.
The Difference
Old Way — Raw Data
Conversion Rate: 2.3% (-15% WoW). Clicks: 48,293. Revenue: $12,400.
TrackOg SmartReports
Conversion rate declined 15% week-over-week, driven primarily by a 40% increase in mobile traffic from Affiliate Source 7 — which historically converts 60% lower than desktop traffic from this source. Revenue impact: approximately -$2,100 vs previous week. Recommended action: apply a mobile traffic cap of 30% on Source 7. Estimated revenue recovery: +$1,800 weekly.
That's the difference between data and intelligence.
What SmartReports Generates
Daily AI Performance Brief
Every morning, SmartReports delivers a plain-language summary of yesterday's campaign performance — top performers, underperformers, anomalies detected, and three specific recommended actions. Ready before your first coffee.
Weekly Growth Report
What improved, what declined, why each shift happened, and what the data suggests for the week ahead — fully written by AI, delivered automatically every Monday.
Anomaly Alert Reports
When any metric moves unexpectedly, SmartReports instantly generates an AI-written explanation of what happened, probable cause, and recommended response — delivered within minutes of detection.
Client Reports (For Agencies)
White-label, professionally formatted client reports — generated automatically with your branding, your client's data, and AI-written insights. Delivered on your schedule. Zero manual effort from your team.
Partner Performance Summaries
AI-written affiliate performance reviews — traffic quality, conversion attribution, commission summaries, and quality trend analysis — automatically generated per payout period.
Campaign Recommendation Reports
SmartReports doesn't just describe performance — it prescribes actions. Every report includes specific, data-backed next steps: which source to scale, which creative to refresh, which affiliate to review.
Delivery & Format
| Feature | Details |
|---|---|
| Delivery | Dashboard, email, Slack, and API |
| Schedule | Daily, weekly, monthly, or on-demand |
| Format | PDF, CSV, white-label HTML, API JSON |
| White-label | Custom logo, colors, and branding for agencies |
| Language | Reports available in multiple languages |
Dashboard
View in-app
Scheduled delivery
Slack & API
Real-time integration
Frequently Asked Questions
See SmartReports in Action
Experience how SmartReports transforms raw data into actionable intelligence.